Seamlessly integrate predictive and generative AI across every department. Automate tasks, generate personalized content, and predict outcomes with intelligence that's grounded in your data and governed by the Einstein Trust Layer.

Transform Every Department with AI
Einstein AI isn't a separate application—it's a layer of intelligence within the Salesforce tools your teams already use. Safely enhance productivity and decision-making across Sales, Service, Marketing, and Commerce.
Sales AI
Draft personalized emails in seconds, get AI-powered call summaries, prioritize the most promising deals, and forecast revenue with greater confidence—all within Sales Cloud.
Service AI
Empower agents with instant case summaries, AI-suggested replies, and auto-drafted knowledge articles. Reduce handle times and deliver consistent, world-class support.
Marketing AI
Generate creative briefs and marketing copy in your brand's voice, build personalized customer journeys with predictive insights, and accelerate campaign setup using governed, data-grounded prompts.
Commerce AI
Increase basket sizes by personalizing product search and recommendations. Use Predictive Sort and intelligent merchandising to lift relevance and create smarter shopping experiences.
Einstein 1 Studio (builders)
Go beyond out-of-the-box features and build custom AI tailored to your unique business processes, using Prompt Builder, Model Builder and Copilot Builder.
Open model choice
Use Salesforce models or connect partner LLMs (Large Language Models) via Model Builder—kept behind the Trust Layer.
Trust, privacy & auditability
Dynamic grounding, data masking, zero data retention with third-party LLMs, toxicity checks, and a full audit trail—built in.
Analytics & data synergy
Pair with Data Cloud and CRM Analytics to feed accurate context and measure lift—without copying data.
Ideas. Insights. Impact.
A collection of perspectives, practical guides, and proven strategies from the global team at Caelius.

Smart Sales Ops
Learn how to automate lead generation by converting Slack conversations into qualified Salesforce opportunities using AI.
Smart Sales Ops
Learn how to automate lead generation by converting Slack conversations into qualified Salesforce opportunities using AI.

CloudHub 2.0 For CloudHub 1.0 Users
Complete guide for migrating from CloudHub 1.0 to CloudHub 2.0 with practical examples and migration strategies.
CloudHub 2.0 For CloudHub 1.0 Users
Complete guide for migrating from CloudHub 1.0 to CloudHub 2.0 with practical examples and migration strategies.

MuleSoft RPA
Discover how to implement robotic process automation using MuleSoft RPA for streamlined business operations.
MuleSoft RPA
Discover how to implement robotic process automation using MuleSoft RPA for streamlined business operations.

Observability Pattern
Implement comprehensive observability patterns for monitoring, logging, and analytics in distributed systems.
Observability Pattern
Implement comprehensive observability patterns for monitoring, logging, and analytics in distributed systems.
Multiple Clouds, One Partner
We bring the best of Salesforce to simplify the complexities of managing multiple cloud solutions.